"Our ambition: to create connected brand experiences for our client’s success."
In Germany over 450 employees from 30 different countries work at McCANN and MRM, the two creative agencies of McCANN Worldgroup.
Our core competence lies in strategic brand management linked with creativity and technological innovation. Furthermore, we realize ambitious IT solutions that create new marketing opportunities.
In times of digital transformation nothing is as constant as change. Strategic foresight is essential.
Today people expect seamless brand experiences across all channels, touchpoints and devices.
Brands need to activate people in an emotional and meaningful way, driving them to take action.
Compelling, personalized always-on content drives sustainable engagement with people.
People expect brands to add immediate value through meaningful tools, products and services.
The relentless search for new insights.
Immersive experiences to unlock new opportunities.
Connecting people and brands.
Chief Executive Officer, McCANN Worldgroup Germany
"The key to innovation and growth is an equal exchange of expertise between the disciplines. This is the effort of our McCANN Worldgroup agencies: modern brand management with innovative customer journeys using all relevant touchpoints."
Chief Creative Officer, McCANN Worldgroup Germany
"No other network worldwide is as creative and innovative as McCANN Worldgroup. We are creatively leading the agency group to new heights in Germany as well."
Chief Strategy Officer, McCANN Worldgroup Germany
"We created a modern, future-oriented foundation that offers our customers not only creativity but also substantial technological know-how. Supporting this strategically is an essential and exciting task."
Chief Financial Officer, McCANN Worldgroup Germany
"We not only offer efficient, integrated solutions for the current challenges our clients are facing, but we also help them solve the challenges of tomorrow."
Director HR & Operations, McCANN Worldgroup Germany
"We ensure that our expertise and our goals coincide. And people remain at the forefront of these ambitious goals."